Channel Strategy
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Baseline your ScaleUp compared to what needs to be in place to enable a successful channel program
Understand the role of channels in a ScaleUp, when channel is appropriate, and the different avenues of channel available to various ScaleUp expansion strategies
Identify the reasons why a ScaleUp would want to use channel versus alternative options (i.e., direct sales) and why exponential growth in a ScaleUp can require a channel
Not Your Grandma's Channel {37:29}
Stand Alone Training
Throughout her career Kedra has been driven by the desire to constantly learn and build innovative programs and initiatives and then share what she built to benefit others. It is important to her that everything she works on helps in creating and implementing tangible solutions that offer measurable results.
She is also incredibly enthusiastic about seeing and nurturing individuals to achieve their version of success in work and life. These passions come together perfectly as set a vision for channel success, develop partner programs, and bond with their partners through shared experiences. For each initiative she brings a true entrepreneurial spirit intermixed with just the right amount of ability to "roll up her sleeves" and get stuff done to ensure success and growth for everyone involved.
Head of Partner Programs and Initiatives, Global Partner Ecosystem at Splunk
AVP, Global Channel Partner Ecosystems at BMC Software