Channel Strategy
You will have access to this content for 180 days.
Baseline your ScaleUp compared to what needs to be in place to enable a successful channel program
Understand the role of channels in a ScaleUp, when channel is appropriate, and the different avenues of channel available to various ScaleUp expansion strategies
Identify the reasons why a ScaleUp would want to use channel versus alternative options (i.e., direct sales) and why exponential growth in a ScaleUp can require a channel
Not Your Grandma's Channel {37:29}
Stand Alone Training