Purpose & Objectives

To develop an understanding of how a strong vision and strategy supports growth in a ScaleUp and to develop and define the vision and strategy that aligns with the market needs.

  • Learn the unique challenges of SaaS ScaleUp and the importance of C-Suite alignment around vision and strategy

  • Understand the difference between company mission, company vision, and product vision

  • Learn how to create a compelling company and product vision

  • Learn how to define and adjust strategy during ScaleUp using data

  • Understand the type of strategic decisions typically faced during ScaleUp

Here's what's inside...

    1. Vision and Strategy in a SaaS ScaleUp

    1. Product vs Packaging {3:15}

    2. Definition of Product in a SaaS Company {6:03}

    3. Creating A Product Vision {17:18}

    4. Company Vision {6:24}

    5. Company Vision vs Product Vision {3:21}

    6. Communicating Product Strategy {4:40}

    7. Aligning Product & Business Strategy {9:52}

    8. Articles & Books

Check it out!

  • 1 hour of video content
  • 20 Minute Multimedia Lesson
  • Interactive PDFs
  • Targeted Resources

Vision And Alignment Of A Company Strategy With Product Strategy

Stand Alone Training